Product Manager - Advanced Media Platform

Mountain View, CA Full Time Product Engineering Experienced

Company Overview

Frequence is a leader in local advertising sales automation and workflow software. The platform increases sales velocity by removing routine tasks and creates personalized, multi-channel proposals and advertising insights. Frequence is 100% privately owned by its employees and has 160 team members across Engineering, Client Success, Operations, Creative, and Sales.  We emphasize and value our collaborative, team-focused culture as we continue to grow as an organization. 



We are looking for an experienced Product Manager with a technical background to join our rapidly scaling product team.  We are a team of passionate product development professionals building an enterprise platform in the media and advertising space.   

As a Product Manager, you’ll be the main intersection between our executive team, engineering team, and users with a focus on full lifecycle development.  We have a great product roadmap and you’ll be responsible for taking features through our agile product development process all the way from ideation to launch and validation.   If you are looking for an opportunity to have full responsibility for defining and owning product, this is the role for you!

  • You will be responsible for taking ideas to business requirements to delivery and adoption.
  • You will be writing requirements/user stories, and creating mocks/wireframes, market research, competitive analysis, product planning, and reporting
  • We have a distributed engineering and product team so you must be adept at working with remote teams in a flexible environment with strong communication skills
  • Help plan and execute training for support, enablement for sales and marketing for the features you deliver
  • You will  understand customer needs, prioritize and deliver products that will create the most impact for our Partners, Advertisers, and Frequence internal customers
  • You will be constantly juggling multiple projects and priorities.
  • Act as key product and technology evangelist and authority on Frequence platform and APIs, including creating detailed technical documentation and providing training on both current product functionality and new product enhancements


  • Ownership: Own the complete Product Lifecycle: Requirement gathering, writing user stories, managing Engineering priorities and approving functional deliverables.
  • Execution: Execute to the Product KPIs & Company goals
  • Strategy: Helping in setting a product vision and strategy
  • Ideation: Gather and promote the most relevant ideas into features
  • Roadmapping: Plan and prioritize what (and when) the product teams will deliver
  • Features: Define the “what” with user stories and requirements
  • Go-to-market: Work with cross-functional teams to deliver a complete customer experience

Qualifications and Skills

  • Being a strong planner and staying organized is critical to the role
  • Analytical ability and an excellent problem solver with a data-driven approach to decision-making
  •  5+ years of experience in digital adtech, mobile, analytics, or software product management
  •  Must have experience with key product management functions, including writing requirements/user stories, and creating mocks/wireframes, market research, competitive analysis, product planning and reporting
  •  Solid understanding of application architectures, databases, SQL, JSON, APIs, etc.
  •  Must have experience working with engineering teams using Agile/Scrum software development along with experience working with partners in Operations, Marketing, Sales, and Data functions
  •  Experience in defining and developing products to meet business requirements from inception to launch
  •  Experience working with multidisciplinary teams, external partners/clients, and managing stakeholders
  •  Experience with reporting and analytic tools, DoubleClick, Omniture/Google analytics tags

Preferred Skills:

  • Industry experience in Advertising/Marketing.
  • Tableau experience or other data visualization tools experience
  • Exposure to Rest APIs
  • Some experience with big data analytics platform like Spark or Pig working with large-scale data.
  • Engineering/CS background preferred


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